{"id":38554,"date":"2022-10-30T06:41:52","date_gmt":"2022-10-29T21:41:52","guid":{"rendered":"http:\/\/kochihen.replan.ne.jp\/?p=38554"},"modified":"2022-11-02T19:20:00","modified_gmt":"2022-11-02T10:20:00","slug":"%e3%80%90%e5%ad%98%e7%b6%9a%e3%81%ae%e6%ad%a3%e5%bf%b5%e5%a0%b4%e3%80%9c%e6%9c%9d%e6%97%a5%e6%96%b0%e8%81%9e10%e5%b9%b4%e3%81%a7%e9%83%a8%e6%95%b0%e5%8d%8a%e6%b8%9b%e3%80%91","status":"publish","type":"post","link":"http:\/\/kochihen.replan.ne.jp\/?p=38554","title":{"rendered":"\u3010\u5b58\u7d9a\u306e\u6b63\u5ff5\u5834\u301c\u671d\u65e5\u65b0\u805e10\u5e74\u3067\u90e8\u6570\u534a\u6e1b\u3011"},"content":{"rendered":"

\"\"<\/a>
\n\"\"<\/a>
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\n\u4eca\u56de\u3082\u53c2\u89b3\u3057\u306a\u304c\u3089\u3001\u6620\u50cf\u30d3\u30b8\u30e5\u30a2\u30eb\u3068\u81ea\u5206\u306e\u751f\u304d\u65b9\u306e\u95a2\u9023\u306b\u601d\u3044\u304c\u81f3\u3063\u3066
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\n\u76f4\u8fd12022\u5e74\u306e\u767a\u8868\u3067\u306f\u3064\u3044\u306b\uff12\u30b1\u30bf\u306e\u5927\u53f0\u3092\u8efd\u304f\u30af\u30ea\u30a2\u3057\u3066\u3044\u308b\u3002
\n\u4e00\u65b9\u3067\u65b0\u805e\u793e\u540c\u696d\u306e\u8aad\u58f2\u65b0\u805e\u306e\u6e1b\u5c11\u7387\u306f\u305d\u3053\u307e\u3067\u3067\u306f\u306a\u3044\u3002
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\n2015\u5e74\u306e\u6e1b\u5c11\u306b\u306f\u524d\u8ff0\u306e\u56e0\u679c\u95a2\u4fc2\u304c\u7279\u5b9a\u3067\u304d\u308b\u3060\u308d\u3046\u3051\u308c\u3069\u3001
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\n\u3057\u304b\u3057\u305d\u3046\u3067\u3042\u308c\u3070\u672c\u696d\u306e\u4eba\u54e1\u306f\u307b\u307c\u5fc5\u8981\u304c\u306a\u304f\u306a\u308b\u3002\u30fb\u30fb\u30fb
\n\u3044\u3088\u3044\u3088\u6b63\u5ff5\u5834\u3068\u3044\u3046\u72b6\u6cc1\u306a\u306e\u3067\u306f\u3068\u5371\u60e7\u3057\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n

English version\u2b07<\/p>\n

Asahi Shimbun’s Circulation Halved in 10 Years
\nThe reality of management dependent on real estate assets, historically acquired through political influence, while increasing criticism of the administration. A paradox. …<\/p>\n

Yesterday I finally returned to Sapporo from a business trip.
\nA business trip lasting more than a week and mainly in Tokyo changes the standard moniker of my senses.
\nI have lived and worked in Tokyo for more than 8 years during my university and early working years, and I have also traveled back and forth on business trips.
\nI have also traveled back and forth on business trips since then.
\nI have continued to have a sense of everyday life as if I were turning a switch on and off.
\nHe must have firsthand experience with the human behavior option of “living in two areas” in Imadoki.
\nMy university was located in Shibuya, so I am used to the atmosphere of the surrounding area.
\nRecently, I have been visiting the Yamatane Museum of Art, a Japanese-style painting museum, in the direction of Hiroo from Ebisu.
\nThe Yamatane Museum of Art, a Japanese-style painting museum, has become a regular visit point.
\nI have become accustomed to seeing young people in the cafeteria.
\nIt has become a habit for me to check myself (laughs).
\nI am grateful that I continue to have such a habit.
\nIs it a kind of punctuation home in Tokyo?
\nViewing Japanese paintings at the Yamatane Museum of Art has provided me with the greatest entertainment….
\nI have won a prize in one of the competitions for a picture I drew when I was in the first grade of elementary school.
\nWhile visiting the museum this time, I was reminded of the relationship between the visual images and my way of life, and I spent some time in reflection.
\nI spent some time reflecting on the relationship between visual images and my life.<\/p>\n

Oops, the introduction is quite different from today’s theme (laugh).
\nThe figure shows a comparison between Asahi Shimbun’s “circulation decline rate” and the same figure for Yomiuri.
\nThe result is the fact that Asahi Shimbun’s circulation has halved in 10 years, falling below 4 million copies.
\nThe president of the Asahi Shimbun resigned in 2015 due to the lie of the Fukushima nuclear power plant “Yoshida Report” report.
\nThe previous year, the president of Asahi Newspaper had resigned due to the lie about the Fukushima nuclear power plant’s “Yoshida Report.
\nThe number of readers who reacted to it defected in large numbers, but the decline has been consistently accelerating since then.
\nThe decline has been consistently accelerating since then.
\nThe most recent figures for 2022 show that the number of readers has finally passed the double-digit mark.
\nOn the other hand, the rate of decrease for the Yomiuri Shimbun, a newspaper company in the same industry, is not that high.
\nIn particular, the rate of decline over the past year was nearly three times that of the Yomiuri.
\nAlthough the aforementioned causal relationship can be identified for the 2015 decline
\nthe rate of decline of the readership in that year was also almost half of the rate of decline of the
\nThe divergence in the rate of decrease of 4.2 for the Yomiuri and 11.6 for the Asahi in 2022 would require a solid analysis.
\nIt seems to me that a solid analysis would be necessary.
\nIt is true that the decay of newspaper products is the same worldwide, but there are variations among the world’s media.
\nHowever, while there are variations in the world’s media, the media that are succeeding are all web-based media.
\nHowever, while there are variations among the world’s media, all of the successful media are expanding their online earning areas.
\nThe reality is that even magazine media such as ours are rapidly expanding their web presence.
\nBasically, the goal of media companies around the world is to increase their web ratio to more than 50%.
\nThe Asahi Shimbun is considered to be in a very tight spot in this new area.
\nIf the current rate of acceleration is maintained, there could be a shocking situation in the next five years or so.
\nWell, as a newspaper media company, we have been offered favors from the government side to acquire land for the site.
\nSince real estate assets in prime locations in central Tokyo are a stable source of revenue
\nAs a company, we may be stable.
\nBut if that were the case, there would be almost no need for personnel in the main business. …
\nI fear that we are finally at a critical juncture.<\/p>\n","protected":false},"excerpt":{"rendered":"

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